We are deeply passionate about high-quality Extra Virgin Olive Oil (EVOO) and its potential to contribute to a longer, healthier life. We were thrilled to see the FDA officially recognize EVOO's nutritional benefits when they recently re-evaluated what qualifies as "healthy." Before you start celebrating and adding EVOO to every meal, you must understand the benefits of this golden elixir and the many reasons to love it.

Redefining “Healthy”

 The FDA’s updated definition of “healthy” now emphasizes a product's overall nutritional profile. EVOO, with its rich content of, polyphenols (antioxidants), monounsaturated fats, and anti-inflammatory properties, is a prime example of this new standard. A diet rich in fruits, vegetables, whole grains, and healthy fats like EVOO can lead to a longer, healthier life. The FDA’s recognition of EVOO as a healthy fat aligns with the growing body of research that supports its role in promoting heart health and longevity.

Banning Brominated Vegetable Oil (BVO)

 In addition to redefining healthy foods, the FDA has made a significant move by banning brominated vegetable oil (BVO) from food products. BVO, a chemically altered vegetable oil, has been used in some beverages to prevent citrus flavors from separating. However, recent studies by the FDA and the National Institutes of Health have found that it poses potential health risks. The FDA’s decision to ban BVO, effective August 2, 2024, reflects a commitment to re-evaluating food safety standards as new information becomes available.

 Impact on Agriculture and Olive Oil Farms

 The FDA's new rulings have broader implications for those of us in the agriculture industry, especially those running olive orchards. The recognition of EVOO as a healthy fat boosts consumer confidence and increases market demand for high-quality olive oil. This shift encourages olive oil producers to maintain and enhance the quality of their products, ensuring they meet the stringent nutritional criteria that define healthy food.

The BVO ban reminds us of the importance of transparency and safety in food production. As producers of a product now officially recognized for its health benefits, we are responsible for upholding the highest standards of quality, from the grove to the bottle. This means continually assessing our practices to meet evolving standards and expectations. For those interested in transparency, we post the health analysis for our third-party testers here. 

The Many Reasons to Love EVOO

Beyond its newly affirmed health status, there are countless reasons to love and use EVOO. Its versatility in the kitchen, from drizzling over salads to being a base for cooking, is unmatched. But perhaps more importantly, EVOO is a symbol of sustainable agriculture. At our farm, we’re committed to practices that respect the land, promote biodiversity, and produce olive oil that tastes exceptional and supports a healthier planet.

We are excited about the future of EVOO in light of the FDA’s changes. These updates reaffirm our dedication to producing olive oil you can trust and enjoy, knowing it’s contributing to a longer, healthier life for you and your loved ones.